Project Description
Empowering Women Entrepreneurs Through Social Media at Standard Bank’s Hibiscus High Tea
On 10 August 2024, I had the honour of speaking to 55 dynamic female entrepreneurs at the Standard Bank Hibiscus Women’s High Tea. The event brought together some of the most inspiring women in business, including well-known socialites and local celebrities. My talk focused on the powerful role of social media in building personal brands, connecting with customers, and growing a digital presence. The energy in the room was electric, and the session was filled with laughter as I shared real-world examples and surprising social media discoveries that resonated deeply with the audience.
The event, hosted at Standard Bank, was a celebration of women in business and their contributions to the economy. I emphasized practical strategies for using platforms like Instagram, Facebook, and LinkedIn to drive engagement, generate leads, and stay visible in an increasingly competitive digital space. Events like these are a reminder of the importance of digital marketing education and how social media, when used correctly, can empower entrepreneurs to amplify their voice and make an impact.








